Assurity Life Insurance just wrapped up another successful campaign. They went from 77% participation to 80% (4% increase from 2007). Employee Pledges were also up 4% increase. Great job! Assurity has been a long-time supporter of United Way, and they can always be counted on to bring in solid results.
I also received an update on the Pepsi campaign. Fantastic growth this year. Pepsi hit their STRETCH goal of 60% participation (2007 was 25%) and knocked their $$$ goal out of the park, by more than doubling the $$$'s raised from last year. These are great results, especially considering that Pepsi ran their 1st campaign last year.
So congratulations to both Assurity and Pepsico. Thanks to everyone for building and growing successful campaigns! Dave
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